Friskies on Slate

This writer's interpretation of our strategy is pretty funny...

http://www.slate.com/id/2249121/?from=rss

Happy Coke

I have enjoyed Coke's "Happiness Factory" work across the globe for years, this is a cute stunt...

www.youtube.com/watch_popup?v=lqT_dPApj9U

cat food is rad!

After many tweaks to the press release -- the latest FKS spot I have been working on made Stuart Elliot in New York Times, Newsweek cultural rankings, O'Reilly Factor, Creativity top pick and a ton of followers, parodies and postings on youtube.

http://www.youtube.com/watch?v=nUuutY9_VyI


http://www.nytimes.com/2010/03/15/business/media/15adnewsletter1.html?emc=eta1

As well as this really long and amazingly in-depth analysis of the spot and storytelling - they're onto us!

http://www.overthinkingit.com/2010/03/04/heros-journey-friskies/

Newsweek:

Simple Signals

Something so sweet and lovely about the simplicity of these signs...

http://www.banterbanner.com/CELEBRATE_THE_EVERYDAY_p/bnr15.htm